Rite Foods Limited, a truly world-class and proudly Nigerian foods and beverages company, on Friday, April 9th, 2021 dazzled fans of celebrities, sport lovers, guests and Lagos residents as it threw its weight behind the 11:45 edition of Elegushi Peace Cup, that kept fans, spectators and guests in excitement.
The Elegushi Peace Cup was characterized by celebrity football matches at the Campus Mini Stadium, Lagos Island, to commemorate the 11th coronation anniversary and 45th birthday celebration of His Royal Majesty, Alaiyeluwa, Oba Saheed Ademola Elegushi (Kusenla III), the Elegushi of Ikateland, who also flagged-off the tournament.
According to Oba Saheed Elegushi, the vision of the Elegushi Peace Cup is to promote peace and unity through passion. It is His Royal Majesty’s belief that for peace to reign in Nigeria, every stakeholder must rise up at this critical period with good initiatives that will complement the existing efforts by the various arms of government, and that ‘the traditional institution, as the custodians of the nation’s history and heritage must be supported to lead this new drive.’
“While the ‘Elegushi Peace Cup is the project, the Legends for Peace is the platform,” he said.
In her remark, the Assistant Brand Manager, Rite Foods Limited, Bolu Adedugbe, stated that the company is committed to promoting the cultural values and heritage of the people as well as youth and sports development by creating valuable experiences through such platforms, hence, it has decided to celebrate with the Oba who is keenly interested in youth and sport development.
“Elegushi Peace Cup created the platform for us to emotionally connect with our consumers and actively engage in community development to encourage sports and promote peace. The Fearless energy drinks brand being the frontline sponsor shows the brand is on the right platform as it has created its desired experience for consumers,” she stated.
She further congratulated the Oba for being a pillar of support for youths by championing causes to promote peace and unity.
It was an exciting experience for all as four teams which comprised team Nollywood, team Music, team Comedy and team Soccer, played a novelty tournament to promote peace and unity among Nigerians, especially the youths.
Team Nollywood players were top actors and film makers in the movie industry like AY, Fred Amata, IK Ogbonna, Rykardo Agbor amongst others. The music team comprised performing music stars and music makers like Zlatan, TG Omori, Praiz, Spyz etc.
Ex-super Eagles stars like Jay Jay Okocha, Kanu Nwankwo, Daniel Amokachi, Ikpeba, Garba Lawal made up team soccer while team comedy includes top comedians like Akpororo, I go Save, Maleke, AY etc.
In the tournament, Team Nollywood emerged winners, thus clinching the trophy, with the next edition dubbed 12:46.
The ‘Fearless’ Energy brand as well as other Rite Foods products were readily available to keep all players, guests and fans refreshed and energized for the occasion that was spiced up by entertaining moments of football played by A-list celebrities and ex-international award-winning players, leaving fans clamoring for more enjoyment already created by the Rite Foods brand.
HabariPay Limited, the fintech subsidiary of Guaranty Trust Holding Company Plc (“GTCO” or the “Group”), has unveiled its maiden HabariPay Impact Report 2025, providing stakeholders with a comprehensive account of the company’s evolution, innovation journey, business performance, and impact on the digital payments landscape.The report captures HabariPay’s transformation from a newly established fintech venture into one of Nigeria’s leading payment infrastructure providers, highlighting the milestones, strategic decisions, and investments that have shaped its growth. It showcases the company’s contributions to enabling digital commerce, supporting businesses, strengthening payment infrastructure, and expanding financial access through technology-driven solutions.The HabariPay Impact Report 2025 also highlights the company’s strong financial and operational performance, the growth of the Squad platform, and the development of infrastructure that powers payment acceptance, switching, transfers, merchant services, and value-added solutions. The publication further explores the role of innovation, talent development, and ecosystem partnerships in driving the company’s success.Speaking on the launch of the report, the Managing Director of HabariPay, Eduofon Japhet, said: “As a technology-driven company, we believe that impact extends beyond financial performance. It is reflected in the businesses we enable, the merchants we support, the infrastructure we build, and the opportunities we create for the next generation of innovators. The HabariPay Impact Report 2025 captures this journey and demonstrates our commitment to creating sustainable value for customers, partners, and the broader economy.”She further added: “The HabariPay Impact Report 2025 represents more than a reflection on our achievements; it is a testament to the deliberate investments we have made in building sustainable payment infrastructure, empowering businesses, fostering innovation, and creating long-term value for our stakeholders. As we look ahead, we remain committed to expanding our capabilities, deepening our impact, and shaping the future of digital payments through technology-driven solutions that are secure, scalable, and inclusive.”The report also showcases HabariPay’s investments in innovation through initiatives such as the Take on Squad Hackathon and the Squad Hackademy, both of which are helping to develop future technology talent and accelerate the creation of practical solutions to real-world challenges.Looking ahead, the publication outlines HabariPay’s vision for the future, including continued investment in payment infrastructure, merchant solutions, digital innovation, and intelligent technologies that will shape the future of financial services.
